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07-20-04
CHK AMERICA AWARDED NEW PASSENGER INFORMATION
CONTRACT FOR GLENDALE BEELINE
SANTA BARBARA, CA (20 July, 2004)
Santa Barbara based CHK America, specialists in the visual communication
of passenger information, has been selected by the Glendale Beeline
to design a new system map focusing on the Beeline and its connectivity
with all other transit routes, including MTA, Metrolink, and LADOT.
In addition, the map will include major landmarks, geographic features,
and points of interest within the Beeline's service area.
"We are pleased to have been awarded this project as the Beeline
celebrates its 20th year of service," said Frederick A. Wood, president
and CEO of CHK America. "The Beeline offers a strong network of
circulator routes in and around the city, and we are excited about
helping riders take full advantage of the services available."
The Glendale Beeline network serves both sides of the Verdugo Mountains,
connecting Central Glendale with Montrose, La Crescenta, and La
Canada-Flintridge. In addition, it serves the San Fernando Road
corridor between the Glendale and Burbank Metrolink stations. The
Beeline serves all of the major points of attraction within the
City, including the Glendale Galleria, Glendale Fashion Center,
Civic Center, Civic Auditorium, and the busy Central Avenue/Brand
Boulevard business corridor. The major transit hub is at the Glendale
Transportation Center, which is also served by Metrolink, Amtrak,
and Greyhound.
"A well designed system map is essential for communicating the
ease and convenience of using public transit," stated Jano Baghdanian,
traffic and transportation administrator for the City of Glendale.
"We are confident CHK America has the knowledge and experience to
develop just what we need."
The system map will be created in two sizes. The larger size, measuring
25.5" x 27.5," will be posted for viewing at various locations.
The smaller version, measuring 9" x 15," will be folded into a pocket
map the size of a business card, providing easy reference for travelers.
The pocket guides will be available at schedule distribution locations
throughout the Beeline's service area.
Established in September 1999, CHK America provides passenger information
solutions to the public transportation industry. CHK America's current
client list includes Los Angeles County MTA, Austin Capital Metro,
Nashville MTA, San Antonio VIA, City of Pasadena, and Transport
for London.
CHK America, a division of United Kingdom based Cook, Hammond and
Kell, was established to expand the reach of its parent company's
products across the US. CHK's products and services have been distributed
extensively across Europe for over 140 years. Other companies in
the group include Cook, Hammond and Kell, FWT Studios, Oxford Cartographers,
National Map Center London, National Map Center Dublin.
The Glendale Beeline provides scheduled and dial-a-ride services
throughout Glendale and the neighboring communities of Burbank,
La Caņada-Flintridge, La Crescenta, and Montrose. Since its inception
in 1984, Beeline ridership has grown from 10,000 passengers the
first year to 10,000 passengers per day, serving more than two million
passengers each year. To learn more about the Beeline's routes and
schedules, call (818) 548-3960 or visit www.glendalebeeline.com.
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